Facebook Audiences

Overview

The Facebook Audiences screen is used within the Ad Audience Campaign channel, when sending custom audiences to Facebook. Before you can set up the Ad Audience Campaign, you must first use the Facebook Audiences screen to register a Facebook Ad Account within Cheetah Digital by Zeta. You can optionally register more than one Facebook Ad Account.

Note: Facebook imposes a maximum limit of twenty ad accounts when retrieving account information. You can actually have more than twenty Facebook ad accounts, but only twenty will appear with the Cheetah Digital by Zeta application

For more details on Ad Audience Campaigns, please see Configure an Ad Audience Campaign.

Access

The Facebook Audiences screen is accessible by the following method:

  • From the Admin Banner Bar, select Settings > Integrations > Facebook Audiences

Features

Register Facebook Ad Account

Note: Before proceeding with these steps, ensure that you are logged out of Facebook. You may have to navigate to facebook.com and log out of your user session.

To register a Facebook Ad Account within Cheetah Digital by Zeta:

  1. Click authenticate with facebook. A Facebook login prompt is displayed within a pop-up window.

  2. Enter the credentials (email address / phone and password) of a user who has access to the desired Facebook Ad Account.

  3. Click login.

  4. Click continue.

  5. A Facebook prompt is displayed, asking you to confirm that the Cheetah Digital by Zeta application has permission to manage aspects of this user. Click ok.

  6. Once the authentication is complete, the Facebook Ad Accounts pop-up window is displayed and populated with all Facebook Ad Accounts to which this user has access. Check the desired Ad Accounts that you want to register within Cheetah Digital by Zeta. Click ok.

  7. A success message is displayed. Click ok.  

  8. The selected Ad Account (or Accounts) is displayed on the Facebook Audiences screen.